Levi's Jeans
Modern Vintage Collection

We were briefed to celebrate the Levi’s modern vintage new jean collection to reach a younger audience. Our insight was people like to capture a modern moment in time to look back on. From here we began to research, what type of future heritage experience we could create using new technology. We created the first website which performed as a time capsule, users were able to collate their favourite images into an album which would be only able to access in 30 years time. Users were also able to explore the new modern heritage range lookbook and style whilst curating their unique time capsule.  

Interactive Design · Art Direction · Creative Direction